WorkCare
WorkCare delivers comprehensive worker health solutions, combining innovative programs, advanced tools, and clinical expertise to support employee well-being and workplace success. Their team is dedicated to fostering health, safety, and pride in every client partnership.
What was accomplished…
At WorkCare, I conducted a comprehensive social media audit of the VP of Sales' LinkedIn account, analyzing performance and engagement to inform a tailored LinkedIn and content strategy.
I also performed competitor and comparative analyses of sales professionals on LinkedIn to identify best practices and opportunities for differentiation. Additionally, I contributed to collateral creation, product naming, and SEO optimization, enhancing brand visibility and messaging consistency across platforms.